Lead Magnets That Actually Work—Beyond the Boring Freebie
In this 30-minute training, brand photographer and messaging strategist Lila Gray Smyth will show you how to create a lead capture that actually connects—and converts. Forget cookie-cutter checklists: we’ll talk about how to think outside the box so your lead magnet feels fresh, aligned, and irresistible to the people you want to reach.
From there, you’ll learn the simple formula for pairing your freebie with a short email sequence that keeps the connection going (instead of leaving subscribers hanging). And because even the best lead capture won’t work if no one sees it, we’ll wrap with creative ways to market and promote your freebie so it actually gets downloaded and used.
You’ll leave with a clear framework, practical tools, and new inspiration for turning strangers into subscribers—and subscribers into loyal clients.
Use Lila's affiliate discount and get 50% off your first year of Flodesk:
A $175 value! Increase your session time to allow for more styling options, a second location, or to further maximize our time together.
By adding 30 minutes to your session, you’ll raise your final image count by 25%. This significant boost in image delivery will provide you with a lengthy gallery full of gorgeous photos to enjoy.
Lead Magnets That Actually Work—Beyond the Boring Freebie
In this 30-minute training, brand photographer and messaging strategist Lila Gray Smyth will show you how to create a lead capture that actually connects—and converts. Forget cookie-cutter checklists: we’ll talk about how to think outside the box so your lead magnet feels fresh, aligned, and irresistible to the people you want to reach.
From there, you’ll learn the simple formula for pairing your freebie with a short email sequence that keeps the connection going (instead of leaving subscribers hanging). And because even the best lead capture won’t work if no one sees it, we’ll wrap with creative ways to market and promote your freebie so it actually gets downloaded and used.
You’ll leave with a clear framework, practical tools, and new inspiration for turning strangers into subscribers—and subscribers into loyal clients.
Use Lila's affiliate discount and get 50% off your first year of Flodesk:
A $175 value! Increase your session time to allow for more styling options, a second location, or to further maximize our time together.
By adding 30 minutes to your session, you’ll raise your final image count by 25%. This significant boost in image delivery will provide you with a lengthy gallery full of gorgeous photos to enjoy.
The Family Narrative Participant Terms & Agreement The individual purchasing a ticket (referred to as "I" or "me") desires to participate in the one-hour online workshop The Family Room (the "Activity") provided by The Family Narrative, LLC, an Oregon limited liability company with offices located at 9006 N Richmond Avenue, Portland, OR 97203 ("Company"). As lawful consideration for being permitted by the Company to participate in the Activity and the intangible value that I will gain by participating in the Activity, I agree to all the terms and conditions set forth in this agreement (this "Agreement"). I hereby expressly waive and release any and all claims, now known or hereafter known in any jurisdiction throughout the world, against the Company, and its officers, directors, employees, agents, affiliates, members, successors, and assigns (collectively, "Releasees"), on account of injury, death, or property damage arising out of or attributable to my participation in the Activities, whether arising out of the negligence of the Company or any Releasees or otherwise. I covenant not to make or bring any such claim against the Company or any other Releasee, and forever release and discharge the Company and all other Releasees from liability under such claims. I understand that ticket purchases are non-refundable. No refunds will be allowed at any time. I shall defend, indemnify, and hold harmless the Company and all other Releasees against any and all losses, damages, liabilities, deficiencies, claims, actions, judgments, settlements, interest, awards, penalties, fines, costs, or expenses of whatever kind, including reasonable attorney fees, fees and the costs of enforcing any right to indemnification under this Agreement, and the cost of pursuing any insurance providers, incurred by/awarded against indemnified party in a final non-appealable judgment, arising out of or resulting from any claim of a third party related to the Activities. This Agreement constitutes the sole and entire agreement of the Company and me with respect to the subject matter contained herein and supersedes all prior and contemporaneous understandings, agreements, representations, and warranties, both written and oral, with respect to such subject matter. If any term or provision of this Agreement is invalid, illegal, or unenforceable in any jurisdiction, such invalidity, illegality, or unenforceability shall not affect any other term or provision of this Agreement or invalidate or render unenforceable such term or provision in any other jurisdiction. This Agreement is binding on and shall inure to the benefit of the Company and me and their respective successors and assigns. All matters arising out of or relating to this Agreement shall be governed by and construed in accordance with the internal laws of the State of Oregon, USA without giving effect to any choice or conflict of law provision or rule (whether of the State of Oregon USA or any other jurisdiction). Any claim or cause of action arising under this Agreement may be brought only in the federal courts encompassing, and state courts located in Multnomah County, Oregon, USA and I hereby consent to the exclusive jurisdiction of such courts. BY PURCHASING A TICKET TO THE FAMILY NARRATIVE, I ACKNOWLEDGE THAT I HAVE READ AND UNDERSTOOD ALL OF THE TERMS OF THIS AGREEMENT AND THAT I AM VOLUNTARILY GIVING UP SUBSTANTIAL LEGAL RIGHTS, INCLUDING THE RIGHT TO SUE THE COMPANY.
TFN GOOD CITIZEN PLEDGE
The Family Narrative strongly believes that: Black Lives Matter. Words matter. Representation matters. White silence results in murder and violence against the BIPOC community. Love and family are not exclusive to their heteronormative representations. Gender is a social construct and is not binary. Fat is not a bad word.
As artists, we have the power and the responsibility to use our voices and our art in the service of these beliefs. As a member of the TFN community, I commit to: Actively, openly listening to each person’s story. Learning from and embracing differences among identities. Practicing inclusive language. Being open to learning more inclusive and non-threatening ways of speaking and communicating. Fostering an inclusive community that treats every person with dignity and respect and educating others to do the same. Actively pursuing inclusivity, diversity and representation within my work, my portfolio, my website, and my social media. Using my voice to call out instances of racism, discrimination, or white/hetero-centricity in the photography community. I will honor this commitment while participating in the community, in my business and in my personal life. I pledge to do my part to make everyone feel safe, valued, and seen within our global community.